The event is a consortium of Google Apps Authorized Resellers and ISVs have banded together for the gSocial Conference, a first-of-its-kind channel event. It’s designed to help the Google pros in attendance build their businesses and develop best practices.
While Google will be making a showing to promote market expansion strategies, the conference’s organization is sponsored by Google Apps Marketplace ISV's such as Backunify, Zoho and us, Esnatech. As a first of it's kind of bringing together all the important pieces around a strong eco-system of channel and solutions we are excited about the opportunity to really share and collaborate on how to help enable organization make the migration to the cloud and leveraging Google apps as a framework for exciting changes in enterprise collaboration and productivity.
The ISV's participating are focused on extending the value of Google Apps by offering complementary solutions that enhance an organization migration to the cloud and drives greater value in the migration and faster ROI in the process. the goal for the event will be to:
- Gather feedback on your solutions and reseller value propositions from top Google Apps resellers;
- Meet top performing Google Apps resellers and deployment specialists and learn how they are successfully implementing Google Apps across various customer segments (and potentially identify other market opportunities);
- Hear from other ISVs about their successful strategies for developing market demand;
- Learn how to leverage the Google Apps Marketplace to accelerate customer adoption;
- Learn from Google about their market expansion strategies and how ISVs can accelerate the adoption of Google Apps in key segments.
This promises to be an exciting event and the first of many collaborative sessions between Google, the re-sellers and emerging and established Google apps ISV's
